social media

Social Media Doula latest OB trend

  • 52
    Shares

EVANSTON, IL—In one more push to offer fresh amenities to their patients, Labor and Delivery units are now employing Social Media Doulas to assist in the delivery of real-time birthing posts. Chelsea Malcolm, OB nurse administrator at St. Isidore Hospital, says the skills of the Social Media Doula allow new parents to focus on getting to know their baby while ensuring that their entire social network can, too.

Since they began offering the benefit earlier this year, Social Media Doulas at St. Isidore have created over 300 posts, including four Facebook Live events, for a pilot group of two dozen L&D patients.

Social Media Doula Micaela Green guarantees her posts will generate likes, comments, and shares. “I captured a crowning Boomerang video last week that went viral on all the mommy blogs,” Ms. Green noted cheerfully. As of press time, the video had over 100,000 views on YouTube. When asked for comment, Vanessa Burren, the mother in the viral video, said, “They told me I couldn’t use my selfie stick because it was in the doctor’s way. I’m really glad Micaela was there to preserve the moment by getting it online immediately. She even came up with our birthing hashtag: #burrenbabyburren.”

Those concerned with their appearance while giving birth may delegate their worries to the doula. “Rest assured that the Social Media Doulas on staff are trained in flattering lighting and portrait angles,” Ms. Malcolm said. “You may not feel your best after labor, but you can look your best.” According to Ms. Malcolm, the doulas also perform light makeup retouching and hair styling, as well as any necessary garment adjustments.

The Social Media Doulas are part of St. Isidore’s burgeoning post-natal care team which also includes an in-house newborn photographer, lactation consultants, early childhood education coordinators, baby masseurs, and personal shoppers with expertise in infant gadgetry.

Patients interested in the services of the Social Media Doula simply need to include their usernames and passwords in their birth plan. Facebook, Twitter, Instagram, LinkedIn, Snapchat, and YouTube are included amongst the variety of supported platforms according to the St. Isidore Labor and Delivery Perks web page. Expectant parents are advised that peak social media browsing time is midmorning on weekdays and should plan delivery accordingly.

image_pdfimage_print
  • Gomerblog Team

    This author is actually a group of authors that contribute. Many famous Gomerblog authors have published here later to have their works printed under their real name. Maybe one day you too could be part of the Gomerblog team

  • Show Comments

Your email address will not be published. Required fields are marked *

comment *

  • name *

  • email *

  • website *

You May Also Like

palliative care full code

How Ironic: Entire Palliative Care Team is Full Code

792SharesST. LOUIS, MO – Palliative care, as defined by the World Health Organization (WHO), ...

medical researcher

Author Concludes “No Further Studies Necessary”

615SharesBOSTON, MA – In a striking bout of confidence, Dr. Jannek Nusenbaum, MD, PhD ...

Smug Anesthesiologist blames everybody

Anesthesiologist Correctly Identifies Anatomic Structure During Surgery

321SharesSPRINGVILLE, VA – Local part-time anesthesiologist and full-time crossword puzzle enthusiast Arnold Preston, M.D. ...